Tablet, Programs & Tools

Love Your Colon

Colorectal cancer is the third leading cause of cancer-related deaths in the United States in both men and women.1 The Love Your Colon initiative was created to increase awareness of colorectal cancer and the importance of screening.

Through free downloadable and customizable resources, Love Your Colon enables payers and employers to work together with healthcare professionals and community organizations to drive action.

Click here to contact a Genentech Account Manager about additional resources and tools.


  1. American Cancer Society. Cancer Facts & Figures 2015. Atlanta, GA: American Cancer Society, Inc., 2015.
  2. Basic information about colorectal cancer. Centers for Disease Control and Prevention website. Accessed Feb 17, 2016.