Love Your Colon

Colorectal cancer is the second leading cause of cancer-related deaths in the United States in both men and women.1 The Love Your Colon initiative was created to increase awareness of colorectal cancer and the importance of screening.

Through free downloadable and customizable resources, Love Your Colon enables payers and employers to work together with healthcare professionals and community organizations to drive action.


  1. Cancer Facts & Figures 2017. American Cancer Society website. Published 2017. Accessed January 22, 2018.
  2. National Colorectal Cancer Roundtable: Tools & resources: 80% by 2018 communications guidebook: recommended messaging to reach the unscreened. Accessed April 4, 2017.