GENENTECH FORUM


Early disease detection, patient care coordination, and patient-focused care management are important for achieving positive outcomes and patient satisfaction. Each of the tools and resources on this page presents strategies for your consideration.

GENENTECH FORUM


Early disease detection, patient care coordination, and patient-focused care management are important for achieving positive outcomes and patient satisfaction. Each of the tools and resources on this page presents strategies for your consideration.

Mammogram

WHAT'S YOUR REASON FOR A MAMMOGRAM?

This campaign is designed to boost awareness of the importance of breast cancer screening and increase mammograms among appropriate candidates. In addition to the initial resources, culturally sensitive screening messages for different populations (such as Latinx and Black), with a few different translations, are available.

Love Your Colo

LOVE YOUR COLON

Love Your Colon was created to help diagnose and prevent colorectal cancer. Download the Love Your Colon tools and resources to help payers, employers, and providers communicate the importance of colorectal cancer screenings.

Your Skin Your Story

YOUR SKIN YOUR STORY

Melanoma is one of the most aggressive kinds of cancer. Anyone can still get melanoma—even with no risk factors. The Your Skin Your Story campaign is designed to address misconceptions and boost awareness of the importance of melanoma screening to detect melanoma as early as possible.

Screen Your Lungs

SCREEN YOUR LUNGS

ScreenYourLungs.org raises awareness about the benefits of screening for lung cancer. The campaign encourages high-risk patients to be proactive about lung cancer screening as a preventive health measure and provides them resources to discuss with their doctor.

Let's Talk Treatment Options

LET'S TALK TREATMENT OPTIONS

Let's Talk Treatment Options is a web-based application designed to advance patient empowerment and shared decision-making between patients and providers. A disease awareness poster and leave-behind are also available.

Care Manager

CARE MANAGER MS PROGRAM

The Care Manager MS Program is designed to support patients with MS through their experiences and outcomes. The program includes a live workshop and a website with educational tools and downloadable resources for patients.

Together Against Liver Cancer

AGAINST LIVER CANCER

Liver cancer is the sixth most common cause of cancer-related mortality in the U.S. and cases have tripled since 1980. This patient-centric campaign helps address disparities in liver cancer screening rates, particularly among African American, Chinese American, and Hispanic communities.